Privacy Policy
This Privacy Statement (“Statement”) explains how and why Dale Farm Ltd processes personal information that we collect from you or that is provided to us by suppliers, customers, employees, applicants or those with whom we deal on behalf, as part of our business operations, including via our website, www.dalefarm.co.uk.
Dale Farm
Dale Farm is responsible for your Personal Data. Dale Farm comprises Dale Farm Cooperative Ltd, Dale Farm Ltd, Dale Farm Group Ltd, United Feeds, Dale Farm GB, Rowan Glen Dairy Products, Ash Manor Cheese, Fivemiletown Cheese, Dale Farm Ice Cream, Mullins Ice Cream, Dale Farm Dairies (Ireland) and Dale Farm Ice Cream (Ireland). Each of these entities is committed to protecting your privacy.
1. When do we process your personal data?
We may process your Personal Data:
- when you, or an organisation with which you are connected, are a customer, supplier, contractor, employee or applicant;
- for marketing, business operation and relationship management purposes; and/or
- when you visit our Website.
2. Processing your personal data when you, or an organisation with which you are connected, are a customer, supplier, contractor, employee or applicant
How we collect your personal data when you, or an organisation with which you are connected work with Dale Farm
When you or an organisation with which you are connected (e.g. your employer) engages us, we may collect certain Personal Data directly from you, your organisation and/or from publicly available resources.
What Personal Data we process when you, or an organisation with which you are connected, are our customer, supplier, contractor
Dale Farm Ltd will collect and process Personal Data including, where applicable:
- your name;
- your employer, your job title and/or position;
- your contact details, including your address, email address and phone number;
- documentation confirming your identity, such as your passport or driving licence (if required);
- your status as a director of a company;
- financial information, including information necessary to make or receive payments to and from you and for the purposes of fraud prevention;
- details of your visits to Dale Farm Ltd and your correspondence communications and connections with our staff;
- publicly available information; and
- any information which is provided to us by you or on your behalf.
What personal data we process when you, or an organisation with which you are connected, apply to Dale farm as a job applicant
Dale Farm Ltd will collect and process Personal Data including, where applicable:
- your name;
- your employer, your job title and/or position;
- your contact details, including your address, email address and phone number;
- documentation confirming your identity, such as your passport or driving licence (if required);
- details of your visits to Dale Farm Ltd and your correspondence, communications and connections with our staff;
- Equal Opportunities information as required by NI and GB law;
- publicly available information; and
- any information which is provided to us by you or on your behalf.
Legal Basis
We process this Personal Data according to the following legal bases:
Entering into and performing a contract: We process your Personal Data where it is necessary to enter into and perform our contract with you or your Company/Organisation, and in particular:
- to accept you or your organisation as our customer, supplier or contractor;
- to provide the manufacturing, commercial or other services or matters that have been requested;
- managing and administering your or your organisation’s business relationship with Dale Farm, including processing payments, accounting, auditing, billing and collection and support services; and
- for purposes related and/or ancillary to any of the above or any other purpose for which your Personal Data was provided to us. It is necessary to provide us with your Personal Data on this basis as it is necessary to provide our custom, products and services to you.
Legitimate interests: We process your Personal Data where it is in our legitimate interests to do so, and in particular:
- to accept the organisation with which you are connected as our customer, supplier or contractor;
- to enter into a contractual relationship with the organisation with which you are connected;
- to provide manufacturing, commercial and product services or matters that the organisation has requested;
- managing and administering the organisation’s business relationship with Dale farm Ltd, including processing payments, accounting, auditing, billing and collection and support services;
- to conduct credit or due diligence checks where necessary; and
- for purposes related and/or ancillary to any of the above or any other purpose for which your Personal Data was provided to us.
When we process your Personal Data based on our legitimate interests, we make sure to consider and balance any potential impact on you and your data protection rights. We will not use your Personal Data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted by law).
You have certain rights when we process your Personal Data on this basis. For more on exercising your data subject rights please see ‘Your Rights’.
Compliance with legal obligations: We also process your Personal Data to comply with legal obligations to which we are subject. We process your Personal Data:
- to comply with our legal and regulatory obligations (e.g. record keeping obligations);
Sharing and Disclosure of your Personal Data
We may disclose some or all of the Personal Data we collect from you to certain trusted third parties in accordance with contractual arrangements we have in place with these third parties or as required by law, including:
- Dale Farm Group Companies;
- third parties such as barristers, consultants, advisors and technology service providers such as data room providers;
- other people in your organisation;
- our auditors and professional advisors;
- IT service providers; and
- regulators and official authorities.
Data Retention
In these matters we shall keep the Personal Data we process for period of 6 years from the end of the financial year to which they relate. For applicant data, we shall retain the data for a period of 1 year. We retain the Personal Data so that we may fulfil our obligation and duty as a Company, to protect our own interests and as is required by legal and regulatory obligations to which we are subject.
3. Processing your personal data for business operation and relationship management purposes
How we collect your personal data which we process for marketing, business operation and relationship management purposes We may collect your Personal Data for business operation and relationship management purposes when you or your organisation:
- engage us, or enquire about engaging us, to provide products or services;
- communicate with any of our staff;
- visit our premises;
- work with us or supply us with products or services, or offer to do so;
- when you supply your Personal Data to us via our Website, email, in person, by telephone or otherwise;
- when you subscribe to, or express interest in, any of our competitions, newsletters or mailing lists; and
- when you attend, or express an interest in, any of our events.
What personal data we process for business operation and relationship management purposes
For business operation and relationship management purposes, Dale Farm will collect and process Personal Data including:
- your name;
- your employer, your job title and/or position;
- your contact details, including your address, email address and phone number;
- CCTV footage, when you visit our premises;
- our business activities and your areas of interest; and
- information relating to your subscription to, receipt of or interest in any of our newsletters, (e.g. Dale Farm View).
Legal Basis
We process this Personal Data according to the following legal basis:
Legitimate interests: We may obtain, collect and process your Personal Data where we have a legitimate interest in doing so. We have legitimate interests in:
- developing and maintaining relationships with business contacts;
- conducting administrative and operational processes within our business;
- protecting the security and integrity of our premises, IT systems, online platforms and other systems;
- managing and administering our relationship with our business contacts and with potential customers, suppliers, contractors; When we process your Personal Data based on our legitimate interests, we make sure to consider and balance any potential impact on you and your data protection rights. We will not use your Personal Data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted by law). You have certain rights when we process your Personal Data on this basis. For more on exercising your data subject rights please see ‘Your Rights’.
Sharing and Disclosure of your Personal Data
We may disclose some or all of the Personal Data we collect from you to certain trusted third parties in accordance with contractual arrangements we have in place with these third parties, including:
- suppliers and service providers to whom we outsource support services;
- IT service providers; and
- third parties involved in hosting or organising events or seminars.
Data Retention
We will keep and process your Personal Data for these purposes for a period of 2 years after collection. If however you wish to opt out of receiving communications, you may do so at any time by emailing us at privacy@dalefarm.co.uk . Similarly if you wish to exercise your rights as a data subject over any of this Personal Data you may do so by emailing privacy@dalefarm.co.uk . For more on exercising your data subject rights please see ‘Your Rights’.
4. Processing your personal data when you visit our website
How we Collect your Personal Data when you Visit our Website
For information about how we collect your Personal Data when you visit
our Website, please see our Cookie Policy.
What personal data we process you visit our Website
When you visit our Website, Dale Farm will collect and process Personal Data including:
- the name of the domain and host from which you access the internet;
- the internet protocol (IP) address of the computer which you are using;
- the browser software you are using;
- the operating system you are using; and
- the date and time at which you are accessing the Website.
Dale Farm will also collect and process information about your interaction with our Website using cookies. For more information on how we use cookies, please see our Cookie Policy.
Legal Basis
We process this Personal Data according to the following legal basis:
Legitimate interests: We may obtain, collect and process your Personal Data where we have a legitimate interest in doing so. We have legitimate interests in:
- providing you with access to our Website and enabling you to use it;
- conducting administrative and operational processes within our business;
- protecting the security and integrity of our online platforms, IT systems and other systems;
- providing, improving, monitoring and testing the effectiveness of our Website;
- ensuring the content on the Website is presented in an effective, accessible and user-friendly format; and
- monitoring metrics such as numbers of visitors, traffic data and demographic patterns.
When we process your Personal Data based on our legitimate interests, we make sure to consider and balance any potential impact on you and your data protection rights. We will not use your Personal Data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted by law). You have certain rights when we process your Personal Data on this basis. For more on exercising your data subject rights please see ‘Your Rights’.
Sharing and Disclosure of your Personal Data
We may disclose some or all of the Personal Data we collect from you to certain trusted third parties in accordance with contractual arrangements we have in place with these third parties, including:
- suppliers and service providers to whom we outsource support services; and
- IT service providers.
Data Retention
For information about how long we retain Personal Data collected when you visit our Website for, please see our Cookie Policy.
5. Personal data which you provide to us
It is your responsibility to ensure that all Personal Data you provide us with is complete, accurate and up-to-date in all respects and not misleading. Our ability to provide our products and services, and the quality thereof, may be negatively affected if you fail to do so.
You may provide Personal Data about yourself or about other people to us during the course of our dealings with you. Whenever you provide us with Personal Data about another person, you must ensure that you are entitled to disclose the Personal Data relating to that other person to Dale Farm and that we may process that Personal Data in accordance with this Privacy Statement without having to take any further steps. It is your responsibility to ensure that the person concerned is aware of the content of this Privacy Statement.
6. Your rights
You have a number of rights regarding access to and control of your Personal Data, including:
- Right of Access: You have the right to ascertain what type of Personal Data Dale Farm holds about you and to a copy of this Personal Data.
- Right to Complain: You have the right to lodge a complaint regarding the processing of your Personal Data to the Information Commissioners Office.
- Right to Erasure: In certain circumstances you may request that we delete the Personal Data that we hold on you.
- Right to Object: Where we rely on our legitimate interests to process your Personal Data, you have a right to object to this use. We will desist from processing your personal information unless we can demonstrate an overriding legitimate interest in the continued processing.
- Right to Portability: You may request us to provide you with certain Personal Data which you have given us in a structured, commonly used and machine-readable format and you may request us to transmit your Personal Data directly to another data controller where this is technically feasible.
- Right to Rectification: You have the right to have any inaccurate Personal Data which we hold about you updated or corrected.
- Right to Restriction: You have the right to request that Dale Farm stop using your Personal Data in certain circumstances including if you believe that the Personal Data we hold about you is inaccurate or that our use of your Personal Data is unlawful. If you validly exercise this right, we will store your Personal Data and will not carry out any other processing until the issue is resolved.
You can exercise your rights in relation to your Personal Data by contacting privacy@dalefarm.co.uk . We may request that you provide proof of your identity for security reasons and to prevent the unauthorised disclosure or misuse of Personal Data. We will only charge you for requests to access your Personal Data where they are unreasonable, unfounded or excessive. If, after contacting us, you are still not satisfied with our response, you have the right to lodge a complaint with the Information Commissioners Office. Please see www.ico.org.uk for further information.
7. Changes to this statement
We may amend this Statement on occasion, in whole or part, at our sole discretion. Any changes will be effective immediately. You should check this page from time to time to take notice of any changes we make, as they will be binding on you.
If at any time we decide to use your Personal Data in a manner significantly different from that stated in this Statement, or as otherwise disclosed to you at the time it was collected, we will notify you by e-mail or by telephone, and you will have a choice as to whether or not we use your Personal Data in the new manner.
8. Cookies and Website Information
We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to collate aggregate information. This is statistical data about how you browse our website. Information about your general Internet usage may be obtained by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer’s hard drive. Web beacons may also be used and these facilitate the transfer of data from our website to the Google Analytics website. Cookies and web beacons help us to improve our website and to deliver a better and more personalised service. They may be used to enable us to:
- To estimate usage numbers, patterns and related activity.
- To store information about how you accessed and use our website and your preferences, and so allow us to customise our website according to your individual interests.
- To recognise you when you return to our website.
You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of the website or be unable to avail of any of our services. Unless you have adjusted your browser setting so that it will refuse cookies, cookies will issue when you log on to our website.
9. Contact
If you have any questions, please contact on privacy@dalefarm.co.uk
Last updated: 24th May 2018